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At Saatchi & Saatchi, I was part of a six-person team that launched a mock-campaign for the 2018 Toyota Corolla, strictly using non-traditional media platforms. Ultimately, our team was named the winner of the 2017 Saatchi & Saatchi Intern Project by the Saatchi LA Leadership Team.
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As the Community Marketing Coordinator, I handled influencer relations and worked alongside the social media manager to create digital content. I also managed customer support inquiries via email, phone, and direct message, and made it my priority to ensure customer satisfaction .
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I apply my knowledge of marketing and advertising to help the winery find its voice in a saturated market. From creating the brand's Southern Wine and Spirits sales brochure to writing copy for the Color Wine Kickstarter campaign, my goal is to strengthen brand identity and awareness.